{"title":"Hair Essentials","description":"","products":[{"product_id":"sni-protect-shine-vegan-boar-luxury-hair-brush","title":"SNI Protect \u0026 Shine Vegan Boar Luxury Hair Brush","description":"\u003ch4 class=\"woocommerce-product-details__short-description\" data-mce-fragment=\"1\"\u003eSearching for the perfect hair brush? \u003c\/h4\u003e\n\u003cdiv class=\"woocommerce-product-details__short-description\" data-mce-fragment=\"1\"\u003e\n\u003cmeta charset=\"utf-8\"\u003e \u003cspan\u003eOur SNI Protect \u0026amp; Shine Vegan Boar Bristle Luxury Hair Brush promotes healthy, glossy hair while preventing breakages, sealing in split ends and detangling from the roots to the ends. \u003c\/span\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"woocommerce-product-details__short-description\" data-mce-fragment=\"1\"\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"woocommerce-product-details__short-description\" data-mce-fragment=\"1\"\u003e\u003cspan\u003eEncourage scalp health and hair growth by using our boar brush to massage and stimulate your scalp, promoting blood flow circulation and clearing dead skin cells.  \u003c\/span\u003e\u003c\/div\u003e\n\u003cdiv class=\"woocommerce-product-details__short-description\" data-mce-fragment=\"1\"\u003e\u003cbr\u003e\u003c\/div\u003e\n\u003cdiv class=\"woocommerce-product-details__short-description\" data-mce-fragment=\"1\"\u003e\u003c\/div\u003e\n\u003cdiv class=\"woocommerce-product-details__short-description\" data-mce-fragment=\"1\"\u003e\n\u003cp\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003cstrong\u003ePACK CONTAINS: \u003c\/strong\u003e\u003c\/p\u003e\n\u003cp data-mce-fragment=\"1\"\u003e1 x SNI Protect \u0026amp; Shine Vegan Boar Luxury Brush\u003cbr data-mce-fragment=\"1\"\u003e 1 x Brush cleaning rake\u003cbr data-mce-fragment=\"1\"\u003e 1 x Wooden comb\u003cbr data-mce-fragment=\"1\"\u003e 1 x Cotton pouch\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eAvoid prolonged use in wet environment or immersed in water\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003eAvoid scratching with hard objects, so as not to cause surface scratching, affecting the appearance.\u003c\/em\u003e\u003c\/p\u003e\n\u003cem\u003eAvoid direct sunlight to avoid cracking and ageing of hair brush\u003c\/em\u003e\n\u003c\/div\u003e","brand":"SNI Haircare","offers":[{"title":"Default Title","offer_id":39457442857195,"sku":"4","price":25.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0549\/1041\/9179\/products\/vegan-boar-brush.jpg?v=1632330085"},{"product_id":"sni-frizz-eaze-turbie","title":"Frizz-Eaze Towel Turbie","description":"\u003cp\u003e\u003cstrong\u003eNow back in Stock at a lower price, two colours (white coming soon) and softer, more absorbent than ever with our special blend coral fleece material!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eThe typical norm is to dry hair in one of the following methods....\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e1) Blow Dryer\u003c\/strong\u003e \u003cbr\u003eBlow drying on wet hair causes excessive water evaporation so this dehydrates the hair and causes it to weaken and become brittle. It also gives rise to split ends.Use Frizz Eaze Turbie to dry hair up to 50% faster and save the hot stuff to style.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e2) Air Drying\u003c\/strong\u003e \u003cbr\u003eWhen hair is wet, keratin absorbs water rapidly causing the hair to swell and stretch, weakening it up to 57%. This is when hair is most vulnerable and prone to damage. To keep hair strong, water needs to be removed within the first few minutes after getting out of the bath or shower. When the hair is wet, it absorbs up to 30% of its weight in water and raises the cuticles of the hair. This causes hair to become fragile and prone to damage. When hair dries unevenly, wet patches remain vulnerable and take on more than their fair share of damage.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e3) Towel Drying\u003c\/strong\u003e \u003cbr\u003eCotton has harsh loops that cause frizz. SNI Frizz Eaze Turbie uses finely woven fibres finer than silk that wick away water 5x faster than cotton without the Frizz. \u003cbr\u003e\u003c\/p\u003e\n\u003ch3\u003e\u003cspan style=\"color: #000000;\" data-mce-style=\"color: #000000;\"\u003eHow to use our Frizz-Eaze Towel Turbie:\u003c\/span\u003e\u003c\/h3\u003e\n\u003cp\u003eGently squeeze excess water before using. Leave on between 5-20 mins depending on density and length of hair. Leave to dry after use.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\" data-mce-style=\"color: #000000;\"\u003e\u003cstrong\u003eTips:\u003c\/strong\u003e\u003c\/span\u003e \u003cbr\u003eSqueeze excessive water from hair prior to using by a twisting method. \u003cbr\u003eIf hair is long, keep hair loosely twisted and fold within the length of the Frizz Eaze Turbie \u003cbr\u003eEnsure all hair is covered \u003cbr\u003ePat all over once, to ensure maximum contact.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\" data-mce-style=\"color: #000000;\"\u003e\u003cstrong\u003ePoints to remember:\u003c\/strong\u003e\u003c\/span\u003e \u003cbr\u003eThis product is not intended to completely dry your hair as the hair is layered when flat on the head, all the hair will not make contact with the Turbie. It is intended to gently wick away excessive water without dehydrating the hair and without causing damage. It is also intended to save energy and time as the average woman who usually uses a blow dryer saves 19,500 watts and 13 hours per year by using Frizz Eaze Turbie.\u003c\/p\u003e\n\u003cp\u003e\u003cspan style=\"color: #000000;\" data-mce-style=\"color: #000000;\"\u003e\u003cstrong\u003eCare:\u003c\/strong\u003e\u003c\/span\u003e \u003cbr\u003eLet air dry after use. Do not wash after every use. Wash as you feel appropriate. Always wash with a mild detergent. Was with similar colours. Never use a fabric softener. Dry on low heat or air dry.\u003c\/p\u003e","brand":"SNI Haircare","offers":[{"title":"11.99","offer_id":44357492080875,"sku":"Newstockturbie","price":16.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0549\/1041\/9179\/products\/SNI-Towel-Frizz-Eaze-Turbie.jpg?v=1648733881"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0549\/1041\/9179\/collections\/1D9E7C92-6C75-442A-88FB-BEF36C1681C9-scaled.jpg?v=1651660416","url":"https:\/\/sni-haircare.myshopify.com\/collections\/hair-essentials.oembed","provider":"SNI Natural Haircare","version":"1.0","type":"link"}